Which section of the world population has the highest spending power? Yes, you guessed it right! It’s the Gen-Z! $143 million is the purchasing power of Gen-Z and it is estimated to keep on increasing. Most Gen-Z are either going to college or getting their first pay check. However, they are going to buy your
Most people these days spend a lot of time watching videos on different social media platforms. YouTube, the largest video platform, is one of them. On average, a user spends almost 40 minutes on YouTube watching videos of different kinds. In these 40 minutes, the user will be shown multiple video ads from different businesses.