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Global Cool Engineering

Before Working with Hyper Fame

Global Cool Engineering faced intense competition in the air conditioning servicing industry, often getting caught in price wars that reduced profit margins.

⦿ Competitors: With many competitors undercutting prices, it became difficult to stand out and attract quality customers willing to pay for premium service.

⦿ Unqualified leads: Additionally, the company struggled with an influx of non-qualified leads. Many inquiries came from prospects who were not serious about booking an appointment or were looking for the cheapest option rather than valuing expertise and quality service. This led to wasted time, resources, and inefficiencies in their sales process.

What We Did

As a marketing agency, we collaborated closely with Global Cool Engineering to refine their positioning and create a compelling new offer. Instead of competing solely on price, we shifted the focus towards value, expertise, and premium service quality—helping the company attract customers who prioritized long-term benefits over short-term savings.

⦿ Revamping the Offer: We helped restructure their core offer to make it more appealing and relevant to their ideal customer base.

⦿ Advanced Targeting: We also crafted a fresh marketing angle that resonated with their target audience, ensuring that their message stood out in a crowded marketplace. Through strategic advertising, conversion-driven copy, and optimized lead generation funnels, we maximized the efficiency of their marketing efforts.

After Working with Us

The results were transformative:

⦿ Consistent Appointments: Within just three months of implementing the new strategy, Global Cool Engineering experienced remarkable growth. The business scaled rapidly, achieving between 200 to 300 appointments per month, significantly improving its customer acquisition rate.

⦿ ROI: More importantly, the marketing efforts delivered a substantial return on investment, generating a 6X to 7X ROI. By attracting high-quality leads and reducing wasted ad spend, the company saw a dramatic increase in both revenue and profitability.

Want to See Results Like Global Cool Engineering?

If you’re tired of inconsistent results and unqualified leads, let’s craft a strategy that works for your business.

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